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How big is Downtown Drift?

Estimated owners
≈ 8k–13k
from 269 reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Downtown Drift out and predicted the genre from its 8 similar games. Every figure here, including Downtown Drift's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 47k–2.4M
best case 132.9M (Grand Theft Auto V Legacy)
Games like Downtown Drift

The middle of these games

≈ 47k–2.4M copies

≈ $122k–$5.6M after Steam's cut

from ~13k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

6 of your 8 similar games are hits.

Best case: Grand Theft Auto V Legacy at ≈ 101.3M–164.6M copies.

What it took to get here
About half the games that made it here had over 2k reviews in their first month; the spread ran 16 to 35k.
The genre you'd be entering
Your set
Your set clusters on Automobile Sim (5 of 8) and Open World (5 of 8).
The winners
Winners here lead with Open World + Crime.
The era
The games you compared span 2015 to 2025, and 2 of your 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 61 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Grand Theft Auto V Legacy
2015
Est. copies
≈ 101.3M–164.6M
164x vs typical
SteamSpy 50M–100M
Est. revenue
Free
Free
2.1M reviews
Very Positive
Open WorldAction
Grand Theft Auto V Enhanced
2025
Est. copies
≈ 5.4M–8.8M
17x vs typical
SteamSpy 5M–10M
Est. revenue
$66.7M–$179.3M after Steam's cut $121.3M–$275.9M before the cut
$44.99
217k reviews
Very Positive
Open WorldAction
Nash Racing: Pursuit
2022
Est. copies
≈ 620–1k
SteamSpy under 20k
Est. revenue
$851–$2k after Steam's cut $2k–$4k before the cut
$4.99
25 reviews
Mixed
CasualRacing
Bike Rush
2018
Est. copies
≈ 2k–4k
SteamSpy under 20k
Est. revenue
$3k–$9k after Steam's cut $6k–$14k before the cut
$4.99
81 reviews
Mixed
RacingAction
Disney•Pixar Cars
2015
Est. copies
≈ 141k–230k
SteamSpy 100k–200k
Est. revenue
$777k–$2.1M after Steam's cut $1.4M–$3.2M before the cut
$19.99
3k reviews
Very Positive
RacingStory Rich
Need for Speed™ Most Wanted
2020
Est. copies
≈ 687k–1.1M
2.2x vs typical
SteamSpy 1M–2M
Est. revenue
$3.8M–$10.2M after Steam's cut $6.9M–$15.6M before the cut
$19.99
28k reviews
Mostly Positive
RacingMultiplayer
Autobahn Police Simulator 2
2017
Est. copies
≈ 46k–75k
SteamSpy 200k–500k
Est. revenue
$255k–$686k after Steam's cut $464k–$1.1M before the cut
$19.99
1k reviews
Mixed
SimulationAutomobile Sim
NIGHT-RUNNERS™ PROLOGUE
2024
Est. copies
≈ 556k–904k
1.8x vs typical
SteamSpy 500k–1M
Est. revenue
Free
Free
22k reviews
Very Positive
Racing1990's

Sizing up your own game? See what its genre can realistically do before you build it.