How much revenue did It Steals make?

An estimated 85k to 230k net after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did It Steals sell?

Q: How many copies did It Steals sell?

An estimated 62k to 101k copies, based on its 2k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 62k–101k; $85k–$230k net $155k–$354k gross; from 2k reviews (Overwhelmingly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left It Steals out and predicted the genre from its 8 similar games. Every figure here, including It Steals's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 12.4M–27.7M

best case 71.2M (Left 4 Dead 2)

The Survival lane

A big, proven genre: most sell around 16.8M copies.

A typical game

≈ 16.8M copies

≈ $220.4M after Steam's cut

from ~433k reviews

Best case

≈ 71.2M copies

Left 4 Dead 2 · ≈ $275.0M after Steam's cut

from 1.0M reviews

Copies and revenue are rough lifetime estimates from the review count; typical figures are medians per column, so they can come from different games.

The lane you'd be entering

Winners here lead with Zombies + Co-op, priced around $10.
The games you compared span 2009 to 2024, a lane with a long track record.
A typical game here lands in Diamond ($1M+ before Steam's cut, est.). Tiers: Chris Zukowski's benchmark tiers.

Similar games

Game	Price	Reviews	Tags	Est. copies	Est. revenue
DOOM 2016	Est. copies ≈ 8.8M–14.3M SteamSpy 5M–10M	Est. revenue $48.2M–$129.7M net $87.7M–$199.5M gross	$19.99	219k reviews Overwhelmingly Positive	FPSGore +6
Dying Light 2015	Est. copies ≈ 22.8M–37.0M SteamSpy 10M–20M	Est. revenue $156.3M–$420.4M net $284.3M–$646.7M gross	$24.99	490k reviews Overwhelmingly Positive	ZombiesSurvival Horror +6
SCP: Secret Laboratory 2017	Est. copies ≈ 8.0M–13.0M SteamSpy 5M–10M	Est. revenue Free	Free	232k reviews Very Positive	Free to PlayMultiplayer +6
Left 4 Dead 2 2009	Est. copies ≈ 54.3M–88.2M 2.4x vs typical SteamSpy 50M–100M	Est. revenue $149.1M–$400.9M net $271.1M–$616.8M gross	$9.99	1.0M reviews Overwhelmingly Positive	ZombiesCo-op +6
7 Days to Die 2024	Est. copies ≈ 9.7M–15.7M SteamSpy 10M–20M	Est. revenue $119.5M–$321.2M net $217.2M–$494.2M gross	$44.99	402k reviews Very Positive	SurvivalZombies +6
The Forest 2018	Est. copies ≈ 20.6M–33.4M 1.6x vs typical SteamSpy 20M–50M	Est. revenue $113.1M–$304.1M net $205.6M–$467.8M gross	$19.99	677k reviews Overwhelmingly Positive	Open World Survival CraftSurvival +6
Subnautica 2018	Est. copies ≈ 11.4M–18.5M SteamSpy 5M–10M	Est. revenue $94.1M–$253.0M net $171.1M–$389.3M gross	$29.99	375k reviews Overwhelmingly Positive	Open World Survival CraftSurvival +6
DayZ 2018	Est. copies ≈ 14.1M–22.9M SteamSpy 10M–20M	Est. revenue $194.1M–$522.0M net $353.0M–$803.0M gross	$49.99	465k reviews Mostly Positive	SurvivalOpen World +6