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How big is Mission: It's Complicated?

Estimated owners
≈ 6k–10k
from 241 reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Mission: It's Complicated out and predicted the genre from its 8 similar games. Every figure here, including Mission: It's Complicated's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 1.2M–3.5M
best case 5.7M (Everlasting Summer)
Games like Mission: It's Complicated

The middle of these games

≈ 1.2M–3.5M copies

≈ $4.7M–$12.4M after Steam's cut

from ~37k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

3 of your 8 similar games are hits.

Best case: Everlasting Summer at ≈ 4.4M–7.1M copies.

What it took to get here
About half the games that made it here had over 27 reviews in their first month; the spread ran 2 to 7k.
Under about 100 in month one, almost nothing recovers.
The genre you'd be entering
Your set
Your set clusters on Visual Novel (8 of 8) and Romance (6 of 8).
The winners
Winners here lead with Visual Novel + Story Rich.
The era
The games you compared span 2014 to 2024, and 2 of your 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 70 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Everlasting Summer
2014
Est. copies
≈ 4.4M–7.1M
2.1x vs typical
SteamSpy 500k–1M
Est. revenue
Free
Free
78k reviews
Very Positive
LoveChoice
2021
Est. copies
≈ 908k–1.5M
SteamSpy 1M–2M
Est. revenue
$497k–$1.3M after Steam's cut $903k–$2.1M before the cut
$1.99
37k reviews
Very Positive
RomanceDating Sim
Senren*Banka
2020
Est. copies
≈ 915k–1.5M
SteamSpy 500k–1M
Est. revenue
$8.8M–$23.7M after Steam's cut $16.0M–$36.4M before the cut
$34.99
37k reviews
Overwhelmingly Positive
Pixel Puzzle Makeout League
2020
Est. copies
≈ 2k–3k
too small to compare
SteamSpy under 20k
Est. revenue
$8k–$20k after Steam's cut $14k–$31k before the cut
$14.99
74 reviews
Very Positive
Dating SimStory Rich
Winning Love by Daylight [Ep 1+2]
2021
Est. copies
≈ 595–967
too small to compare
SteamSpy under 20k
Est. revenue
$653–$2k after Steam's cut $1k–$3k before the cut
$3.99
24 reviews
Positive
AdventureRPG
Heromantic
2024
Est. copies
≈ 273–443
too small to compare
SteamSpy under 20k
Est. revenue
$525–$1k after Steam's cut $954–$2k before the cut
$6.99
11 reviews
Positive
Visual NovelSuperhero
Destiny Star Girlfriend
2023
Est. copies
≈ 2k–4k
too small to compare
SteamSpy under 20k
Est. revenue
$10k–$27k after Steam's cut $18k–$41k before the cut
$14.99
97 reviews
Very Positive
Visual NovelAnime
Destiny Star Girlfriend 2
2024
Est. copies
≈ 1k–2k
too small to compare
SteamSpy under 20k
Est. revenue
$5k–$12k after Steam's cut $8k–$19k before the cut
$14.99
45 reviews
Positive
CasualVisual Novel

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