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How many copies did Lake sell?

Estimated copies sold
≈ 145k–236k
$799k–$2.1M after Steam's cut $1.5M–$3.3M before the cut
from 6k reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Lake out and predicted the genre from its 8 similar games. Every figure here, including Lake's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 480–26k
best case 196k (LOST EMBER)
Games like Lake

The middle of these games

≈ 480–26k copies

≈ $2k–$204k after Steam's cut

from ~39 reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

2 of your 8 similar games are hits.

Best case: LOST EMBER at ≈ 149k–242k copies, ≈ $1.2M–$3.3M after Steam's cut.

What it took to get here
About half the games that made it here had over 11 reviews in their first month; the spread ran 2 to 381.
Under about 100 in month one, almost nothing recovers.
The genre you'd be entering
Your set
Your set clusters on Walking Simulator (6 of 8) and Cozy (5 of 8).
The winners
Winners here lead with Exploration + Story Rich, priced around $30.
The era
5 of your 8 similar games shipped in the last two years. You'd be launching into a busy stretch.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 36 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

I'll be Brave, Tomorrow
2024
Est. copies
≈ 1k–2k
SteamSpy under 20k
Est. revenue
$4k–$12k after Steam's cut $8k–$18k before the cut
$11.99
54 reviews
Very Positive
SingleplayerNarrative
Shrommzzz: Mushroom Foraging
2023
Est. copies
≈ 372–605
SteamSpy under 20k
Est. revenue
$817–$2k after Steam's cut $1k–$3k before the cut
$7.99
15 reviews
Positive
IndieCasual
Harold Halibut
2024
Est. copies
≈ 32k–52k
33x vs typical
SteamSpy under 20k
Est. revenue
$310k–$835k after Steam's cut $564k–$1.3M before the cut
$34.99
1k reviews
Very Positive
Story RichCinematic
BattleCakes
2024
Est. copies
≈ 347–564
SteamSpy under 20k
Est. revenue
$1k–$4k after Steam's cut $3k–$6k before the cut
$14.99
14 reviews
Positive
Family FriendlyCozy
LOST EMBER
2019
Est. copies
≈ 149k–242k
133x vs typical
SteamSpy 50k–100k
Est. revenue
$1.2M–$3.3M after Steam's cut $2.2M–$5.1M before the cut
$29.99
5k reviews
Very Positive
AtmosphericExploration
The Longest Road on Earth
2021
Est. copies
≈ 16k–26k
17x vs typical
SteamSpy under 20k
Est. revenue
$44k–$119k after Steam's cut $80k–$182k before the cut
$9.99
647 reviews
Mostly Positive
CozyCasual
RINBO
2024
Est. copies
≈ 74–121
SteamSpy under 20k
Est. revenue
$142–$385 after Steam's cut $259–$592 before the cut
$6.99
3 reviews
3 user reviews
CozyAdventure
A Cat & His Boy
2024
Est. copies
≈ 595–967
SteamSpy under 20k
Est. revenue
$980–$3k after Steam's cut $2k–$4k before the cut
$5.99
24 reviews
Positive
AdventureStory Rich

Sizing up your own game? See what its genre can realistically do before you build it.