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How big is NGU IDLE?

Estimated owners
≈ 373k–606k
from 13k reviews (Overwhelmingly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left NGU IDLE out and predicted the genre from its 8 similar games. Every figure here, including NGU IDLE's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 670k–954k
best case 4.0M (Clicker Heroes)
Games like NGU IDLE

The middle of these games

≈ 670k–954k copies

≈ $458k after Steam's cut

from ~17k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

Best case: Clicker Heroes at ≈ 3.0M–4.9M copies. A breakout hit, far above a typical game.

What it took to get here
About half the games that made it here had over 4k reviews in their first month; the spread ran 1k to 26k.
The genre you'd be entering
Your set
Your set clusters on Clicker (7 of 8) and Idler (6 of 8).
The winners
Winners here lead with Clicker + Idler. The breakout hits carry Management + Capitalism + Automation; a typical game here doesn't.
The era
The games you compared span 2014 to 2025, and 1 of your 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 70 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

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Idle Champions of the Forgotten Realms
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IdlerPixel Graphics
Clicker Heroes
2015
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≈ 3.0M–4.9M
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ClickerIdler
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2014
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≈ 912k–1.5M
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$248k–$668k after Steam's cut $452k–$1.0M before the cut
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SimulationIndie
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