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How many copies did HOT WHEELS UNLEASHED™ sell?

Estimated copies sold
≈ 189k–306k
$2.1M–$5.6M after Steam's cut $3.8M–$8.6M before the cut
from 8k reviews (Mostly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left HOT WHEELS UNLEASHED™ out and predicted the genre from its 6 similar games. Every figure here, including HOT WHEELS UNLEASHED™'s, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 6.0M–12.0M
best case 26.7M (BeamNG.drive)
Games like HOT WHEELS UNLEASHED™

The middle of these games

≈ 6.0M–12.0M copies

≈ $98.5M–$210.7M after Steam's cut

from ~226k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 6 of your similar games are hits.

Best case: BeamNG.drive at ≈ 20.3M–33.0M copies, ≈ $139.6M–$375.3M after Steam's cut.

What it took to get here
About half the games that made it here had over 17k reviews in their first month; the spread ran 4k to 42k.
The genre you'd be entering
Your set
Your set clusters on Driving (6 of 6) and Automobile Sim (5 of 6).
The winners
Winners here lead with Simulation + Driving, priced around $25.
The era
The games you compared span 2014 to 2021, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 70 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

BeamNG.drive
2015
Est. copies
≈ 20.3M–33.0M
1.8x vs typical
SteamSpy 5M–10M
Est. revenue
$139.6M–$375.3M after Steam's cut $253.8M–$577.4M before the cut
$24.99
416k reviews
Overwhelmingly Positive
SimulationDriving
The Crew™ 2
2018
Est. copies
≈ 3.0M–4.9M
SteamSpy 2M–5M
Est. revenue
$25.0M–$67.1M after Steam's cut $45.4M–$103.3M before the cut
$29.99
100k reviews
Mostly Positive
RacingOpen World
Forza Horizon 4
2021
Est. copies
≈ 7.5M–12.2M
SteamSpy 5M–10M
Est. revenue
Free
Free
303k reviews
Very Positive
RacingOpen World
Assetto Corsa
2014
Est. copies
≈ 9.7M–15.8M
SteamSpy 5M–10M
Est. revenue
$53.4M–$143.6M after Steam's cut $97.1M–$220.9M before the cut
$19.99
173k reviews
Very Positive
RacingAutomobile Sim
Forza Horizon 5
2021
Est. copies
≈ 6.9M–11.3M
SteamSpy 5M–10M
Est. revenue
$114.2M–$307.2M after Steam's cut $207.7M–$472.6M before the cut
$59.99
279k reviews
Very Positive
RacingOpen World
Need for Speed™ Heat
2020
Est. copies
≈ 3.8M–6.2M
SteamSpy 2M–5M
Est. revenue
$73.1M–$196.5M after Steam's cut $132.9M–$302.3M before the cut
$69.99
153k reviews
Very Positive
RacingOpen World

Sizing up your own game? See what its genre can realistically do before you build it.