How much revenue did Kells make?

$122–$330 after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did Kells sell?

Q: How many copies did Kells sell?

74 to 121 copies, based on its 3 Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 74–121; $122–$330 after Steam's cut $222–$507 before the cut; from 3 reviews (3 user reviews); Thin evidence: 3 reviews. That range swings on one or two people, so read it as a hint, not a measurement.

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Kells out and predicted the genre from its 8 similar games. Every figure here, including Kells's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 14k–23k

best case 219k (Zombie Night Terror)

Games like Kells

The middle of these games

≈ 14k–23k copies

≈ $29k–$80k after Steam's cut

from ~262 reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

1 of your 8 similar games is a hit.

Best case: Zombie Night Terror at ≈ 167k–271k copies, ≈ $595k–$1.6M after Steam's cut. A breakout hit, far above a typical game.

The genre you'd be entering

Your set: Your set clusters on Puzzle (8 of 8) and Lemmings (7 of 8).
The winners: Winners here lead with Zombies + Puzzle, priced around $13. The breakout hits carry Zombies + Pixel Graphics + Horror; a typical game here doesn't.
The era: The games you compared span 2010 to 2023, and none of them shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Zombie Night Terror 2016	Est. copies ≈ 167k–271k 15x vs typical SteamSpy 200k–500k	Est. revenue $595k–$1.6M after Steam's cut $1.1M–$2.5M before the cut	$12.99	4k reviews Very Positive	ZombiesStrategy
Clones 2010	Est. copies ≈ 25k–41k 1.5x vs typical SteamSpy 200k–500k	Est. revenue $14k–$37k after Steam's cut $25k–$57k before the cut	$1.99	396 reviews Mostly Positive	LemmingsIndie
HUMANITY 2023	Est. copies ≈ 13k–21k 1.9x vs typical SteamSpy 20k–50k	Est. revenue $104k–$280k after Steam's cut $189k–$431k before the cut	$29.99	509 reviews Very Positive	PuzzlePuzzle-Platformer
So Many Me 2014	Est. copies ≈ 6k–10k SteamSpy under 20k	Est. revenue $25k–$67k after Steam's cut $45k–$103k before the cut	$14.99	108 reviews Very Positive	IndieAction
Save the Dodos 2016	Est. copies ≈ 9k–15k SteamSpy 50k–100k	Est. revenue $7k–$20k after Steam's cut $13k–$30k before the cut	$2.99	215 reviews Very Positive	IndieCasual
MouseCraft 2014	Est. copies ≈ 19k–30k SteamSpy 20k–50k	Est. revenue $51k–$137k after Steam's cut $93k–$211k before the cut	$9.99	331 reviews Very Positive	IndieCasual
Flockers™ 2014	Est. copies ≈ 13k–21k SteamSpy 50k–100k	Est. revenue $35k–$95k after Steam's cut $64k–$146k before the cut	$9.99	230 reviews Mostly Positive	LemmingsStrategy
Spirits 2012	Est. copies ≈ 17k–27k SteamSpy 50k–100k	Est. revenue $18k–$49k after Steam's cut $33k–$75k before the cut	$3.99	262 reviews Mixed	IndieLemmings