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How big is Bloody Hell?

Estimated owners
≈ 172k–280k
from 7k reviews (Overwhelmingly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Bloody Hell out and predicted the genre from its 8 similar games. Every figure here, including Bloody Hell's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 1.6M–2.5M
best case 7.3M (Dead Cells)
Games like Bloody Hell

The middle of these games

≈ 1.6M–2.5M copies

≈ $10.5M–$22.5M after Steam's cut

from ~57k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

No genre covers most of your similar games. The closest is Platformer (4 of 8), so the genre you lead with is still undecided.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Dead Cells at ≈ 5.6M–9.0M copies, ≈ $38.2M–$102.8M after Steam's cut. A breakout hit, far above a typical game.

What it took to get here
About half the games that made it here had over 14k reviews in their first month; the spread ran 11k to 15k.
The genre you'd be entering
Your set
Your set clusters on Platformer (4 of 8) and 2D Platformer (3 of 8).
The winners
Winners here lead with Action Roguelike + Metroidvania, priced around $22. The breakout hits carry Precision Platformer + Female Protagonist; a typical game here doesn't.
The era
The games you compared span 2017 to 2024, and 1 of your 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 43 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Dead Cells
2018
Est. copies
≈ 5.6M–9.0M
3.2x vs typical
SteamSpy 5M–10M
Est. revenue
$38.2M–$102.8M after Steam's cut $69.5M–$158.2M before the cut
$24.99
183k reviews
Overwhelmingly Positive
AdventureAction Roguelike
Rain World
2017
Est. copies
≈ 1.9M–3.2M
SteamSpy 1M–2M
Est. revenue
$13.4M–$36.0M after Steam's cut $24.3M–$55.4M before the cut
$24.99
57k reviews
Very Positive
DifficultAtmospheric
Katana ZERO
2019
Est. copies
≈ 2.2M–3.6M
SteamSpy 2M–5M
Est. revenue
$9.0M–$24.2M after Steam's cut $16.4M–$37.3M before the cut
$14.99
76k reviews
Overwhelmingly Positive
Pixel GraphicsAction
Blasphemous
2019
Est. copies
≈ 1.9M–3.1M
SteamSpy 1M–2M
Est. revenue
$13.2M–$35.6M after Steam's cut $24.1M–$54.7M before the cut
$24.99
67k reviews
Very Positive
MetroidvaniaPixel Graphics
SANABI
2023
Est. copies
≈ 1.1M–1.8M
SteamSpy 500k–1M
Est. revenue
$4.6M–$12.3M after Steam's cut $8.3M–$19.0M before the cut
$14.99
45k reviews
Overwhelmingly Positive
Pixel GraphicsStory Rich
BlazBlue Entropy Effect
2024
Est. copies
≈ 898k–1.5M
SteamSpy 500k–1M
Est. revenue
$4.9M–$13.3M after Steam's cut $9.0M–$20.4M before the cut
$19.99
36k reviews
Very Positive
Action RoguelikeAction-Adventure
Celeste
2018
Est. copies
≈ 4.4M–7.2M
2.6x vs typical
SteamSpy 2M–5M
Est. revenue
$24.5M–$65.8M after Steam's cut $44.5M–$101.2M before the cut
$19.99
146k reviews
Overwhelmingly Positive
Skul: The Hero Slayer
2021
Est. copies
≈ 1.4M–2.3M
SteamSpy 1M–2M
Est. revenue
$7.8M–$21.1M after Steam's cut $14.3M–$32.5M before the cut
$19.99
58k reviews
Very Positive
IndieAction

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