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How many copies did Scarlet Tower sell?

Estimated copies sold
≈ 59k–96k
$81k–$218k after Steam's cut $148k–$336k before the cut
from 2k reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Scarlet Tower out and predicted the genre from its 8 similar games. Every figure here, including Scarlet Tower's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 30k–129k
best case 8.6M (Vampire Survivors)
Games like Scarlet Tower

The middle of these games

≈ 30k–129k copies

≈ $58k–$198k after Steam's cut

from ~1k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

5 of your 8 similar games are hits.

Best case: Vampire Survivors at ≈ 6.6M–10.7M copies, ≈ $9.0M–$24.2M after Steam's cut. A breakout hit, far above a typical game.

What it took to get here
About half the games that made it here had over 594 reviews in their first month; the spread ran 256 to 129k.
The genre you'd be entering
Your set
Your set clusters on Rogue-lite (8 of 8) and Action Roguelike (7 of 8).
The winners
Winners here lead with Action Roguelike + Bullet Hell, priced around $5. The breakout hits carry Vampire + Indie + Singleplayer; a typical game here doesn't.
The era
4 of your 8 similar games shipped in the last two years, so this niche is actively shipping.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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