How much revenue did HITMAN™ make?

HITMAN™ is free to play, so there is no copy-sales revenue to estimate.

How many copies did HITMAN™ sell?

Q: How many copies did HITMAN™ sell?

1.5M to 2.5M copies, based on its 37k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 1.5M–2.5M; from 37k reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left HITMAN™ out and predicted the genre from its 8 similar games. Every figure here, including HITMAN™'s, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 4.4M–7.2M

best case 13.4M (Sekiro™: Shadows Die Twice - GOTY Edition)

Games like HITMAN™

The middle of these games

≈ 4.4M–7.2M copies

≈ $43.4M–$119.1M after Steam's cut

from ~88k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

Best case: Sekiro™: Shadows Die Twice - GOTY Edition at ≈ 10.2M–16.6M copies, ≈ $168.6M–$453.2M after Steam's cut. A breakout hit, far above a typical game.

The genre you'd be entering

Your set: Your set clusters on Stealth (7 of 8) and Assassin (6 of 8).
The winners: Winners here lead with Souls-like + Ninja, priced around $60. The breakout hits carry Souls-like + Difficult + Ninja; a typical game here doesn't.
The era: The games you compared span 2012 to 2019, and none of them shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 36 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Assassin's Creed® Origins 2017	Est. copies ≈ 4.4M–7.2M SteamSpy 1M–2M	Est. revenue $72.9M–$196.0M after Steam's cut $132.6M–$301.6M before the cut	$59.99	128k reviews Very Positive	Open WorldAssassin
HITMAN™ 2 2018	Est. copies ≈ 2.3M–3.7M SteamSpy 5M–10M	Est. revenue Free	Free	75k reviews Very Positive	StealthAssassin
Sekiro™: Shadows Die Twice - GOTY Edition 2019	Est. copies ≈ 10.2M–16.6M 4.0x vs typical SteamSpy 10M–20M	Est. revenue $168.6M–$453.2M after Steam's cut $306.5M–$697.3M before the cut	$59.99	355k reviews Overwhelmingly Positive	Souls-likeDifficult
Assassin's Creed® Odyssey 2018	Est. copies ≈ 5.7M–9.3M 2.1x vs typical SteamSpy 5M–10M	Est. revenue $94.2M–$253.2M after Steam's cut $171.3M–$389.6M before the cut	$59.99	188k reviews Very Positive	Open WorldRPG
Middle-earth™: Shadow of Mordor™ 2014	Est. copies ≈ 5.4M–8.8M SteamSpy 5M–10M	Est. revenue $29.8M–$80.2M after Steam's cut $54.2M–$123.4M before the cut	$19.99	97k reviews Very Positive	Open WorldAction
Assassin’s Creed® IV Black Flag™ unreleased	Est. copies ≈ 1.9M–3.2M SteamSpy 5M–10M	Est. revenue $21.4M–$57.6M after Steam's cut $38.9M–$88.6M before the cut	$39.99	79k reviews Very Positive	PiratesOpen World
Assassin's Creed® Unity 2014	Est. copies ≈ 4.8M–7.8M SteamSpy 2M–5M	Est. revenue $39.5M–$106.1M after Steam's cut $71.8M–$163.2M before the cut	$29.99	85k reviews Mostly Positive	Open WorldParkour
Dishonored 2012	Est. copies ≈ 5.6M–9.0M SteamSpy 2M–5M	Est. revenue $15.3M–$41.1M after Steam's cut $27.8M–$63.3M before the cut	$9.99	88k reviews Overwhelmingly Positive	StealthFirst-Person