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How many copies did Conflict of Lords sell?

Estimated copies sold
≈ 570–927
$782–$2k after Steam's cut $1k–$3k before the cut
from 23 reviews (Mixed)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Conflict of Lords out and predicted the genre from its 8 similar games. Every figure here, including Conflict of Lords's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 37k–138k
best case 565k (Bad North: Jotunn Edition)
Games like Conflict of Lords

The middle of these games

≈ 37k–138k copies

≈ $179k–$1.0M after Steam's cut

from ~2k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

6 of your 8 similar games are hits.

Best case: Bad North: Jotunn Edition at ≈ 431k–700k copies, ≈ $1.8M–$4.8M after Steam's cut.

What it took to get here
About half the games that made it here had over 490 reviews in their first month; the spread ran 237 to 2k.
The genre you'd be entering
Your set
Your set clusters on RTS (7 of 8) and Tower Defense (7 of 8).
The winners
Winners here lead with Wargame + Vikings, priced around $15.
The era
5 of your 8 similar games shipped in the last two years. You'd be launching into a busy stretch.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 38 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Bad North: Jotunn Edition
2018
Est. copies
≈ 431k–700k
9.0x vs typical
SteamSpy 500k–1M
Est. revenue
$1.8M–$4.8M after Steam's cut $3.2M–$7.3M before the cut
$14.99
14k reviews
Very Positive
WargameVikings
Axon TD: Uprising - Tower Defense
2024
Est. copies
≈ 20k–32k
SteamSpy 20k–50k
Est. revenue
$107k–$288k after Steam's cut $195k–$444k before the cut
$19.99
787 reviews
Very Positive
Tower DefenseReal Time Tactics
Emberward
2024
Est. copies
≈ 95k–154k
2.4x vs typical
SteamSpy 100k–200k
Est. revenue
$520k–$1.4M after Steam's cut $946k–$2.2M before the cut
$19.99
4k reviews
Overwhelmingly Positive
Early AccessTower Defense
Yokai Art: Night Parade of One Hundred Demons
2022
Est. copies
≈ 29k–48k
SteamSpy 50k–100k
Est. revenue
$56k–$151k after Steam's cut $102k–$232k before the cut
$6.99
1k reviews
Very Positive
Sexual ContentRogue-lite
Border Pioneer
2025
Est. copies
≈ 47k–77k
SteamSpy 50k–100k
Est. revenue
$194k–$522k after Steam's cut $353k–$803k before the cut
$14.99
2k reviews
Very Positive
Tower DefenseStrategy
Tower Factory
2024
Est. copies
≈ 31k–50k
SteamSpy 20k–50k
Est. revenue
$127k–$343k after Steam's cut $232k–$527k before the cut
$14.99
1k reviews
Very Positive
Early AccessAutomation
miniBONG
2023
Est. copies
≈ 24k–39k
SteamSpy 200k–500k
Est. revenue
$65k–$176k after Steam's cut $119k–$270k before the cut
$9.99
959 reviews
Very Positive
CasualIdler
Tower Dominion
2025
Est. copies
≈ 136k–221k
3.5x vs typical
SteamSpy 50k–100k
Est. revenue
$654k–$1.8M after Steam's cut $1.2M–$2.7M before the cut
$17.49
5k reviews
Very Positive
Tower DefenseStrategy

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