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How many copies did Rusty's Retirement sell?

Estimated copies sold
≈ 367k–597k
$706k–$1.9M after Steam's cut $1.3M–$2.9M before the cut
from 15k reviews (Overwhelmingly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Rusty's Retirement out and predicted the genre from its 8 similar games. Every figure here, including Rusty's Retirement's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 25k–150k
best case 298k (The Farmer Was Replaced)
Games like Rusty's Retirement

The middle of these games

≈ 25k–150k copies

≈ $46k–$426k after Steam's cut

from ~1k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

5 of your 8 similar games are hits.

Best case: The Farmer Was Replaced at ≈ 227k–369k copies, ≈ $623k–$1.7M after Steam's cut.

What it took to get here
About half the games that made it here had over 274 reviews in their first month; the spread ran 27 to 4k.
The genre you'd be entering
Your set
Your set clusters on Idler (7 of 8) and Farming Sim (6 of 8).
The winners
Winners here lead with Programming + Automation, priced around $10.
The era
The games you compared span 2016 to 2025, and 3 of your 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 52 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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ProgrammingAutomation

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