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How many copies did Nothing DOG sell?

Estimated copies sold
≈ 942–2k
$515–$1k after Steam's cut $937–$2k before the cut
from 38 reviews (Mixed)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Nothing DOG out and predicted the genre from its 8 similar games. Every figure here, including Nothing DOG's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 17k–50k
best case 391k (TOEM: A Photo Adventure)
Games like Nothing DOG

The middle of these games

≈ 17k–50k copies

≈ $102k–$312k after Steam's cut

from ~676 reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

3 of your 8 similar games are hits.

No genre covers most of your similar games. The closest is Exploration (4 of 8), so the genre you lead with is still undecided.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: TOEM: A Photo Adventure at ≈ 298k–485k copies, ≈ $1.6M–$4.4M after Steam's cut.

What it took to get here
About half the games that made it here had over 307 reviews in their first month; the spread ran 48 to 557.
The genre you'd be entering
Your set
Your set clusters on Exploration (4 of 8) and Wholesome (4 of 8).
The winners
Winners here lead with Cozy + Wholesome, priced around $20.
The era
The games you compared span 2019 to 2025, and 3 of your 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 36 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

TOEM: A Photo Adventure
2021
Est. copies
≈ 298k–485k
18x vs typical
SteamSpy 200k–500k
Est. revenue
$1.6M–$4.4M after Steam's cut $3.0M–$6.8M before the cut
$19.99
12k reviews
Overwhelmingly Positive
CozyWholesome
Gibbon: Beyond the Trees
2022
Est. copies
≈ 14k–23k
SteamSpy under 20k
Est. revenue
$51k–$137k after Steam's cut $92k–$210k before the cut
$12.99
574 reviews
Very Positive
Story RichAdventure
Songbird Symphony
2019
Est. copies
≈ 20k–32k
SteamSpy 20k–50k
Est. revenue
$93k–$249k after Steam's cut $169k–$383k before the cut
$16.99
689 reviews
Very Positive
MetroidvaniaSide Scroller
Recollection
2023
Est. copies
≈ 3k–5k
SteamSpy under 20k
Est. revenue
$2k–$5k after Steam's cut $3k–$7k before the cut
$1.99
133 reviews
Very Positive
AtmosphericNature
Locomoto
2025
Est. copies
≈ 16k–27k
SteamSpy under 20k
Est. revenue
$113k–$304k after Steam's cut $205k–$467k before the cut
$24.99
663 reviews
Very Positive
CozyCharacter Customization
Meg's Monster
2023
Est. copies
≈ 33k–53k
1.9x vs typical
SteamSpy 20k–50k
Est. revenue
$135k–$362k after Steam's cut $245k–$556k before the cut
$14.99
1k reviews
Overwhelmingly Positive
IndiePixel Graphics
Hauntii
2024
Est. copies
≈ 10k–17k
SteamSpy 20k–50k
Est. revenue
$57k–$153k after Steam's cut $103k–$235k before the cut
$19.99
417 reviews
Very Positive
ExplorationCute
Tiny Terry's Turbo Trip
2024
Est. copies
≈ 55k–90k
3.3x vs typical
SteamSpy 20k–50k
Est. revenue
$274k–$737k after Steam's cut $498k–$1.1M before the cut
$17.99
2k reviews
Very Positive
ExplorationAdventure

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