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How many copies did Merchants of Kaidan sell?

Estimated copies sold
≈ 29k–47k
$120k–$323k after Steam's cut $219k–$497k before the cut
from 521 reviews (Mixed)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Merchants of Kaidan out and predicted the genre from its 8 similar games. Every figure here, including Merchants of Kaidan's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 42k–52k
best case 585k (Shop Titans)
Games like Merchants of Kaidan

The middle of these games

≈ 42k–52k copies

≈ $220k–$304k after Steam's cut

from ~1k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

6 of your 8 similar games are hits.

Best case: Shop Titans at ≈ 446k–724k copies. A breakout hit, far above a typical game.

What it took to get here
About half the games that made it here had over 655 reviews in their first month; the spread ran 119 to 1k.
The genre you'd be entering
Your set
Your set clusters on Simulation (5 of 8) and Economy (4 of 8).
The winners
Winners here lead with Idler + Shop Keeper. The breakout hits carry Idler + Shop Keeper + Crafting; a typical game here doesn't.
The era
The games you compared span 2016 to 2026, and 2 of your 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 52 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Shop Titans
2020
Est. copies
≈ 446k–724k
16x vs typical
SteamSpy 1M–2M
Est. revenue
Free
Free
18k reviews
Mostly Positive
IdlerShop Keeper
Gladiator Guild Manager: Prologue
2020
Est. copies
≈ 39k–63k
SteamSpy 200k–500k
Est. revenue
Free
Free
2k reviews
Very Positive
SimulationAuto Battler
SAELIG
2017
Est. copies
≈ 39k–64k
SteamSpy 100k–200k
Est. revenue
$163k–$437k after Steam's cut $296k–$673k before the cut
$14.99
1k reviews
Very Positive
Kingdom Wars 2: Battles
2016
Est. copies
≈ 39k–64k
SteamSpy 50k–100k
Est. revenue
Free
Free
946 reviews
Mixed
StrategyMedieval
Synergy
2025
Est. copies
≈ 27k–44k
SteamSpy 50k–100k
Est. revenue
$185k–$498k after Steam's cut $337k–$766k before the cut
$24.99
1k reviews
Mostly Positive
StylizedCity Builder
TRADESMAN: Deal to Dealer
2026
Est. copies
≈ 37k–60k
SteamSpy 50k–100k
Est. revenue
$51k–$136k after Steam's cut $92k–$210k before the cut
$4.99
1k reviews
Mostly Positive
Early AccessExploration
Space Warlord Organ Trading Simulator
2021
Est. copies
≈ 22k–35k
SteamSpy 20k–50k
Est. revenue
$119k–$320k after Steam's cut $216k–$492k before the cut
$19.99
873 reviews
Very Positive
SingleplayerClicker
Shoppe Keep
2016
Est. copies
≈ 120k–195k
2.5x vs typical
SteamSpy 200k–500k
Est. revenue
$165k–$443k after Steam's cut $300k–$682k before the cut
$4.99
3k reviews
Mixed

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