How much revenue did Plug & Play make?

$265k–$711k after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did Plug & Play sell?

Q: How many copies did Plug & Play sell?

241k to 392k copies, based on its 5k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 241k–392k; $265k–$711k after Steam's cut $481k–$1.1M before the cut; from 5k reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Plug & Play out and predicted the genre from its 8 similar games. Every figure here, including Plug & Play's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 3.2M–5.9M

best case 11.3M (Life is Strange - Episode 1)

Games like Plug & Play

The middle of these games

≈ 3.2M–5.9M copies

≈ $20.6M–$26.2M after Steam's cut

from ~54k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

No genre covers most of your similar games. The closest is Story Rich (4 of 8), so the genre you lead with is still undecided.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Life is Strange - Episode 1 at ≈ 8.6M–13.9M copies.

The genre you'd be entering

Your set: Your set clusters on Story Rich (4 of 8) and First-Person (3 of 8).
The winners: Winners here lead with Story Rich + Choices Matter.
The era: None of the games you compared shipped in the last two years; the newest is from 2016. That says more about your picks than about the market, so add newer similar games to read the timing.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 52 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Life is Strange - Episode 1 2015	Est. copies ≈ 8.6M–13.9M 3.3x vs typical SteamSpy 5M–10M	Est. revenue Free	Free	176k reviews Overwhelmingly Positive	Story RichChoices Matter
To the Moon 2012	Est. copies ≈ 5.5M–8.9M 1.6x vs typical SteamSpy 2M–5M	Est. revenue $15.0M–$40.3M after Steam's cut $27.3M–$62.0M before the cut	$9.99	86k reviews Overwhelmingly Positive	Story RichGreat Soundtrack
Brothers - A Tale of Two Sons 2013	Est. copies ≈ 2.6M–4.2M SteamSpy 1M–2M	Est. revenue $10.8M–$28.9M after Steam's cut $19.6M–$44.5M before the cut	$14.99	41k reviews Very Positive	AdventureAtmospheric
The Room 2014	Est. copies ≈ 1.8M–2.9M SteamSpy 500k–1M	Est. revenue $2.4M–$6.6M after Steam's cut $4.4M–$10.1M before the cut	$4.99	32k reviews Overwhelmingly Positive	PuzzleMystery
Firewatch 2016	Est. copies ≈ 4.1M–6.7M 1.8x vs typical SteamSpy 2M–5M	Est. revenue $22.7M–$61.1M after Steam's cut $41.3M–$93.9M before the cut	$19.99	99k reviews Very Positive	AdventureAtmospheric
The Stanley Parable 2013	Est. copies ≈ 2.9M–4.7M SteamSpy 2M–5M	Est. revenue $11.9M–$32.1M after Steam's cut $21.7M–$49.3M before the cut	$14.99	46k reviews Very Positive	ComedyNarration
SUPERHOT 2016	Est. copies ≈ 1.7M–2.8M SteamSpy 1M–2M	Est. revenue $11.6M–$31.3M after Steam's cut $21.2M–$48.1M before the cut	$24.99	41k reviews Very Positive	ActionFPS
LIMBO 2011	Est. copies ≈ 3.9M–6.4M SteamSpy 2M–5M	Est. revenue $13.4M–$36.1M after Steam's cut $24.4M–$55.6M before the cut	$12.49	62k reviews Very Positive	Puzzle-PlatformerIndie