How much revenue did Borderlands 2 make?

$108.4M–$291.6M after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did Borderlands 2 sell?

Q: How many copies did Borderlands 2 sell?

19.7M to 32.1M copies, based on its 312k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 19.7M–32.1M; $108.4M–$291.6M after Steam's cut $197.2M–$448.6M before the cut; from 312k reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Borderlands 2 out and predicted the genre from its 8 similar games. Every figure here, including Borderlands 2's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 4.5M–15.5M

best case 34.7M (Apex Legends™)

Games like Borderlands 2

The middle of these games

≈ 4.5M–15.5M copies

≈ $28.4M–$123.6M after Steam's cut

from ~258k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

Best case: Apex Legends™ at ≈ 26.4M–43.0M copies.

What it took to get here

About half the games that made it here had over 63k reviews in their first month; the spread ran 24k to 103k.

The genre you'd be entering

Your set: Your set clusters on FPS (5 of 8) and Co-op (4 of 8).
The winners: Winners here lead with Battle Royale + FPS.
The era: None of the games you compared shipped in the last two years; the newest is from 2021. That says more about your picks than about the market, so add newer similar games to read the timing.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 52 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Apex Legends™ 2020	Est. copies ≈ 26.4M–43.0M 4.1x vs typical SteamSpy 100M–200M	Est. revenue Free	Free	1.1M reviews Mixed	Free to PlayBattle Royale
Gunfire Reborn 2021	Est. copies ≈ 2.6M–4.2M SteamSpy 2M–5M	Est. revenue $14.1M–$38.0M after Steam's cut $25.7M–$58.4M before the cut	$19.99	104k reviews Very Positive	Rogue-lite FPS
Enter the Gungeon 2016	Est. copies ≈ 3.7M–6.1M SteamSpy 2M–5M	Est. revenue $15.4M–$41.4M after Steam's cut $28.0M–$63.6M before the cut	$14.99	90k reviews Overwhelmingly Positive	Bullet HellAction Roguelike
Destiny 2 2019	Est. copies ≈ 19.0M–30.9M 2.6x vs typical SteamSpy 20M–50M	Est. revenue Free	Free	661k reviews Mostly Positive	Free to PlayOpen World
Deep Rock Galactic 2020	Est. copies ≈ 9.4M–15.3M SteamSpy 5M–10M	Est. revenue $77.6M–$208.6M after Steam's cut $141.1M–$321.0M before the cut	$29.99	379k reviews Overwhelmingly Positive	DwarfCo-op
Risk of Rain 2 2020	Est. copies ≈ 8.7M–14.2M SteamSpy 5M–10M	Est. revenue $59.9M–$161.2M after Steam's cut $109.0M–$248.0M before the cut	$24.99	352k reviews Very Positive	Third-Person ShooterAction Roguelike
Borderlands 3 2020	Est. copies ≈ 4.1M–6.6M SteamSpy 2M–5M	Est. revenue $67.0M–$180.1M after Steam's cut $121.8M–$277.1M before the cut	$59.99	164k reviews Very Positive	RPGLooter Shooter
Crossout 2017	Est. copies ≈ 2.4M–3.9M SteamSpy 5M–10M	Est. revenue Free	Free	70k reviews Mostly Positive	Third PersonGun Customization