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How many copies did Hitman: Blood Money sell?

Estimated copies sold
≈ 1.0M–1.7M
$2.8M–$7.5M after Steam's cut $5.1M–$11.5M before the cut
from 16k reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Hitman: Blood Money out and predicted the genre from its 6 similar games. Every figure here, including Hitman: Blood Money's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 2.9M–6.5M
best case 13.4M (Sekiro™: Shadows Die Twice - GOTY Edition)
Games like Hitman: Blood Money

The middle of these games

≈ 2.9M–6.5M copies

≈ $47.3M–$63.9M after Steam's cut

from ~82k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 6 of your similar games are hits.

Best case: Sekiro™: Shadows Die Twice - GOTY Edition at ≈ 10.2M–16.6M copies, ≈ $168.6M–$453.2M after Steam's cut. A breakout hit, far above a typical game.

The genre you'd be entering
Your set
Your set clusters on Open World (5 of 6) and Stealth (5 of 6).
The winners
Winners here lead with Third Person, priced around $60. The breakout hits carry Singleplayer + Souls-like + Difficult; a typical game here doesn't.
The era
None of the games you compared shipped in the last two years; the newest is from 2019. That says more about your picks than about the market, so add newer similar games to read the timing.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 36 for the most recent game here to about 70 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Assassin’s Creed® IV Black Flag™
unreleased
Est. copies
≈ 1.9M–3.2M
SteamSpy 5M–10M
Est. revenue
$21.4M–$57.6M after Steam's cut $38.9M–$88.6M before the cut
$39.99
79k reviews
Very Positive
PiratesOpen World
Assassin's Creed® Unity
2014
Est. copies
≈ 4.8M–7.8M
SteamSpy 2M–5M
Est. revenue
$39.5M–$106.1M after Steam's cut $71.8M–$163.2M before the cut
$29.99
85k reviews
Mostly Positive
Open WorldParkour
Assassin's Creed® Odyssey
2018
Est. copies
≈ 5.7M–9.3M
2.3x vs typical
SteamSpy 5M–10M
Est. revenue
$94.2M–$253.2M after Steam's cut $171.3M–$389.6M before the cut
$59.99
188k reviews
Very Positive
Open WorldRPG
HITMAN™ 2
2018
Est. copies
≈ 2.3M–3.7M
SteamSpy 5M–10M
Est. revenue
Free
Free
75k reviews
Very Positive
StealthAssassin
Sekiro™: Shadows Die Twice - GOTY Edition
2019
Est. copies
≈ 10.2M–16.6M
4.3x vs typical
SteamSpy 10M–20M
Est. revenue
$168.6M–$453.2M after Steam's cut $306.5M–$697.3M before the cut
$59.99
355k reviews
Overwhelmingly Positive
Souls-likeDifficult
Middle-earth™: Shadow of Mordor™
2014
Est. copies
≈ 5.4M–8.8M
SteamSpy 5M–10M
Est. revenue
$29.8M–$80.2M after Steam's cut $54.2M–$123.4M before the cut
$19.99
97k reviews
Very Positive
Open WorldAction

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