How much revenue did SELF make?

$9k–$25k after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did SELF sell?

Q: How many copies did SELF sell?

7k to 11k copies, based on its 278 Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 7k–11k; $9k–$25k after Steam's cut $17k–$39k before the cut; from 278 reviews (Mostly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left SELF out and predicted the genre from its 8 similar games. Every figure here, including SELF's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 7k–21k

best case 58k (The Norwood Suite)

Games like SELF

The middle of these games

≈ 7k–21k copies

≈ $32k–$53k after Steam's cut

from ~421 reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

1 of your 8 similar games is a hit.

No genre covers most of your similar games. The closest is First-Person (4 of 8), so the genre you lead with is still undecided.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: The Norwood Suite at ≈ 44k–72k copies, ≈ $122k–$328k after Steam's cut.

What it took to get here

About half the games that made it here had over 88 reviews in their first month; the spread ran 23 to 141.

Under about 100 in month one, almost nothing recovers.

The genre you'd be entering

Your set: Your set clusters on First-Person (4 of 8) and Horror (4 of 8).
The winners: Winners here lead with First-Person + Exploration, priced around $10.
The era: The games you compared span 2017 to 2024, and 3 of your 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 43 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Ten Bells 2024	Est. copies ≈ 15k–24k SteamSpy under 20k	Est. revenue $20k–$54k after Steam's cut $37k–$83k before the cut	$4.99	592 reviews Overwhelmingly Positive	Walking Simulator Psychological Horror
I'm on Observation Duty 4 2021	Est. copies ≈ 21k–34k 2.0x vs typical SteamSpy 50k–100k	Est. revenue $29k–$78k after Steam's cut $53k–$120k before the cut	$4.99	850 reviews Overwhelmingly Positive	Psychological Horror Horror
Insomnis 2022	Est. copies ≈ 7k–11k SteamSpy under 20k	Est. revenue $28k–$75k after Steam's cut $51k–$116k before the cut	$14.99	274 reviews Very Positive	AdventureIndie
The Norwood Suite 2017	Est. copies ≈ 44k–72k 3.1x vs typical SteamSpy 50k–100k	Est. revenue $122k–$328k after Steam's cut $221k–$504k before the cut	$9.99	1k reviews Very Positive	First-PersonExploration
A Day Without Me 2020	Est. copies ≈ 2k–3k SteamSpy 20k–50k	Est. revenue $3k–$9k after Steam's cut $6k–$14k before the cut	$5.99	82 reviews Mixed	Horror Walking Simulator
MOUTHOLE 2024	Est. copies ≈ 5k–8k SteamSpy under 20k	Est. revenue Free	Free	207 reviews Very Positive	Pixel GraphicsAtmospheric
Of Bird and Cage 2021	Est. copies ≈ 6k–9k SteamSpy 100k–200k	Est. revenue $16k–$42k after Steam's cut $28k–$64k before the cut	$9.99	228 reviews Mostly Positive	MusicFemale Protagonist
Departed Away 2024	Est. copies ≈ 14k–23k SteamSpy 20k–50k	Est. revenue $19k–$52k after Steam's cut $35k–$80k before the cut	$4.99	568 reviews Very Positive	Pixel GraphicsPsychological Horror