How many copies did The Sims™ 4 sell?

5.0M to 8.0M copies, based on its 200k Steam reviews. This is a labeled estimate from the review count, not exact sales.

How much revenue did The Sims™ 4 make?

The Sims™ 4 is free to play, so there is no copy-sales revenue to estimate.

How big is The Sims™ 4?

Estimated owners: ≈ 5.0M–8.0M; from 200k reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left The Sims™ 4 out and predicted the genre from its 8 similar games. Every figure here, including The Sims™ 4's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 5k–413k

best case 34.7M (Apex Legends™)

Games like The Sims™ 4

The middle of these games

≈ 5k–413k copies

≈ $5.4M after Steam's cut

from ~1k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

5 of your 8 similar games are hits.

No genre covers most of your similar games. The closest is Character Customization (4 of 8), so the genre you lead with is still undecided.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Apex Legends™ at ≈ 26.4M–43.0M copies. A breakout hit, far above a typical game.

What it took to get here

About half the games that made it here had over 590 reviews in their first month; the spread ran 3 to 76k.

The genre you'd be entering

Your set: Your set clusters on Character Customization (4 of 8) and Simulation (4 of 8).
The winners: Winners here lead with Battle Royale + FPS. The breakout hits carry Battle Royale + FPS + Shooter; a typical game here doesn't.
The era: The games you compared span 2012 to 2025, and 1 of your 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Apex Legends™ 2020	Est. copies ≈ 26.4M–43.0M 801x vs typical SteamSpy 100M–200M	Est. revenue Free	Free	1.1M reviews Mixed	Free to PlayBattle Royale
Ooga Booga Battle 2025	Est. copies ≈ 843–1k SteamSpy under 20k	Est. revenue Free	Free	34 reviews Positive	Action RoguelikeManagement
Occupy White Walls 2022	Est. copies ≈ 33k–54k SteamSpy 100k–200k	Est. revenue Free	Free	1k reviews Very Positive	BuildingSandbox
Engine Evolution 2020 2020	Est. copies ≈ 7k–11k SteamSpy 100k–200k	Est. revenue Free	Free	283 reviews Mixed	MultiplayerPvP
A Date with Death 2023	Est. copies ≈ 364k–592k 11x vs typical SteamSpy 500k–1M	Est. revenue Free	Free	15k reviews Overwhelmingly Positive	Dating SimVisual Novel
Youtubers Life 2017	Est. copies ≈ 530k–862k 12x vs typical SteamSpy 500k–1M	Est. revenue $2.9M–$7.8M after Steam's cut $5.3M–$12.1M before the cut	$19.99	15k reviews Mostly Positive	ManagementSingleplayer
Mabinogi 2012	Est. copies ≈ 265k–431k 3.2x vs typical SteamSpy 500k–1M	Est. revenue Free	Free	4k reviews Mostly Positive	Free to PlayMassively Multiplayer
Fashion Show Makeover Mega Pack 2020	Est. copies ≈ 223–363 SteamSpy 50k–100k	Est. revenue Free	Free	9 reviews 9 user reviews	CasualCharacter Customization