How much revenue did illWill make?

$43k–$117k after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did illWill sell?

Q: How many copies did illWill sell?

8k to 13k copies, based on its 319 Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 8k–13k; $43k–$117k after Steam's cut $79k–$180k before the cut; from 319 reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left illWill out and predicted the genre from its 8 similar games. Every figure here, including illWill's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 1k–7k

best case 7.9M (ULTRAKILL)

Games like illWill

The middle of these games

≈ 1k–7k copies

≈ $2k–$34k after Steam's cut

from ~61 reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

1 of your 8 similar games is a hit.

Best case: ULTRAKILL at ≈ 6.0M–9.7M copies, ≈ $49.4M–$132.9M after Steam's cut. A breakout hit, far above a typical game.

What it took to get here

About half the games that made it here had over 27 reviews in their first month; the spread ran 3 to 2k.

Under about 100 in month one, almost nothing recovers.

The genre you'd be entering

Your set: Your set clusters on FPS (8 of 8) and Boomer Shooter (6 of 8).
The winners: Winners here lead with Boomer Shooter + Fast-Paced, priced around $30. The breakout hits carry Blood + Retro + Character Action Game; a typical game here doesn't.
The era: 6 of your 8 similar games shipped in the last two years. You'd be launching into a busy stretch.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Ash & Adam's GOBSMACKED 2024	Est. copies ≈ 1k–2k SteamSpy under 20k	Est. revenue $2k–$5k after Steam's cut $4k–$8k before the cut	$4.99	57 reviews Very Positive	FPSAction Roguelike
ULTRAKILL 2020	Est. copies ≈ 6.0M–9.7M 3962x vs typical SteamSpy 5M–10M	Est. revenue $49.4M–$132.9M after Steam's cut $89.9M–$204.5M before the cut	$29.99	242k reviews Overwhelmingly Positive	Boomer ShooterFast-Paced
REAVER 2023	Est. copies ≈ 16k–26k 11x vs typical SteamSpy 20k–50k	Est. revenue $61k–$165k after Steam's cut $112k–$254k before the cut	$13.99	644 reviews Very Positive	Early AccessArena Shooter
Voidborn 2025	Est. copies ≈ 9k–15k 6.0x vs typical SteamSpy under 20k	Est. revenue $32k–$87k after Steam's cut $59k–$134k before the cut	$12.99	365 reviews Very Positive	FPSAction Roguelike
REAPER 2024	Est. copies ≈ 2k–3k SteamSpy 20k–50k	Est. revenue $2k–$5k after Steam's cut $3k–$7k before the cut	$2.99	83 reviews Mostly Positive	ActionAdventure
SICKO SANCTUM 2 2024	Est. copies ≈ 74–121 SteamSpy under 20k	Est. revenue $61–$164 after Steam's cut $111–$253 before the cut	$2.99	3 reviews 3 user reviews	Boomer ShooterSpectacle fighter
UBERSLAUGHTER 2024	Est. copies ≈ 2k SteamSpy under 20k	Est. revenue $4k–$11k after Steam's cut $8k–$17k before the cut	$9.99	61 reviews Very Positive	Spectacle fighterArena Shooter
V.R.G. 2025	Est. copies ≈ 446–725 SteamSpy under 20k	Est. revenue $430–$1k after Steam's cut $781–$2k before the cut	$3.50	18 reviews Positive	Boomer ShooterFPS