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How many copies did Black & White sell?

Estimated copies sold
≈ 19k–30k
$76k–$205k after Steam's cut $139k–$316k before the cut
from 747 reviews (Mostly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Black & White out and predicted the genre from its 8 similar games. Every figure here, including Black & White's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 186k–315k
best case 4.5M (Persona 5 Royal)
Games like Black & White

The middle of these games

≈ 186k–315k copies

≈ $1.4M–$6.9M after Steam's cut

from ~6k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

Best case: Persona 5 Royal at ≈ 3.4M–5.6M copies, ≈ $56.7M–$152.4M after Steam's cut. A breakout hit, far above a typical game.

What it took to get here
About half the games that made it here had over 7k reviews in their first month; the spread ran 2k to 19k.
The genre you'd be entering
Your set
Your set clusters on JRPG (8 of 8) and Anime (6 of 8).
The winners
Winners here lead with JRPG + Story Rich, priced around $60. The breakout hits carry Story Rich + Great Soundtrack + Dating Sim; a typical game here doesn't.
The era
The games you compared span 2019 to 2025, and 2 of your 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 36 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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