How much revenue did The Walking Dead make?

$20.9M–$56.2M after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did The Walking Dead sell?

Q: How many copies did The Walking Dead sell?

5.1M to 8.2M copies, based on its 80k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 5.1M–8.2M; $20.9M–$56.2M after Steam's cut $38.0M–$86.5M before the cut; from 80k reviews (Overwhelmingly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left The Walking Dead out and predicted the genre from its 8 similar games. Every figure here, including The Walking Dead's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 8.1M–28.3M

best case 40.4M (Wallpaper Engine)

Games like The Walking Dead

The middle of these games

≈ 8.1M–28.3M copies

≈ $86.3M–$176.4M after Steam's cut

from ~276k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

Best case: Wallpaper Engine at ≈ 30.8M–50.0M copies, ≈ $42.2M–$113.5M after Steam's cut.

What it took to get here

About half the games that made it here had over 68k reviews in their first month; the spread ran 32k to 72k.

The genre you'd be entering

Your set: Your set clusters on Horror (5 of 8) and First-Person (4 of 8).
The winners: Winners here lead with Mature + Utilities, priced around $5.
The era: The games you compared span 2004 to 2023, and none of them shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Wallpaper Engine 2018	Est. copies ≈ 30.8M–50.0M 3.7x vs typical SteamSpy 20M–50M	Est. revenue $42.2M–$113.5M after Steam's cut $76.8M–$174.6M before the cut	$4.99	1.0M reviews Overwhelmingly Positive	MatureUtilities
Half-Life 2 2004	Est. copies ≈ 17.6M–28.6M SteamSpy 10M–20M	Est. revenue $48.3M–$130.0M after Steam's cut $87.9M–$200.0M before the cut	$9.99	278k reviews Overwhelmingly Positive	FPSAction
Resident Evil 4 2023	Est. copies ≈ 6.8M–11.1M SteamSpy 5M–10M	Est. revenue $74.9M–$201.3M after Steam's cut $136.1M–$309.7M before the cut	$39.99	275k reviews Overwhelmingly Positive	HorrorAction
The Forest 2018	Est. copies ≈ 20.7M–33.6M 2.5x vs typical SteamSpy 20M–50M	Est. revenue $113.8M–$305.9M after Steam's cut $206.9M–$470.7M before the cut	$19.99	681k reviews Overwhelmingly Positive	Open World Survival CraftSurvival
Dying Light 2 Stay Human: Reloaded Edition 2022	Est. copies ≈ 5.4M–8.8M SteamSpy 5M–10M	Est. revenue $89.6M–$240.8M after Steam's cut $162.8M–$370.5M before the cut	$59.99	219k reviews Mostly Positive	Open WorldCo-op
Dying Light 2015	Est. copies ≈ 24.1M–39.2M 1.8x vs typical SteamSpy 10M–20M	Est. revenue $165.8M–$445.8M after Steam's cut $301.5M–$685.8M before the cut	$24.99	494k reviews Overwhelmingly Positive	ZombiesSurvival Horror
Resident Evil 2 2019	Est. copies ≈ 6.4M–10.4M SteamSpy 5M–10M	Est. revenue $70.1M–$188.4M after Steam's cut $127.4M–$289.8M before the cut	$39.99	221k reviews Overwhelmingly Positive	ZombiesSurvival Horror
Black Mesa 2020	Est. copies ≈ 3.6M–5.8M SteamSpy 2M–5M	Est. revenue $19.7M–$53.0M after Steam's cut $35.8M–$81.5M before the cut	$19.99	145k reviews Very Positive	FPSRemake