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How many copies did On Your Tail sell?

Estimated copies sold
≈ 10k–16k
$55k–$149k after Steam's cut $101k–$230k before the cut
from 407 reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left On Your Tail out and predicted the genre from its 8 similar games. Every figure here, including On Your Tail's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 173k–254k
best case 276k (Backpack Hero)
Games like On Your Tail

The middle of these games

≈ 173k–254k copies

≈ $1.0M–$1.9M after Steam's cut

from ~6k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

No genre covers most of your similar games. The closest is Crafting (2 of 8), so the genre you lead with is still undecided.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Backpack Hero at ≈ 211k–342k copies, ≈ $1.2M–$3.1M after Steam's cut.

What it took to get here
About half the games that made it here had over 1k reviews in their first month; the spread ran 175 to 6k.
The genre you'd be entering
Your set
Your set clusters on Crafting (2 of 8) and Dating Sim (2 of 8).
The winners
Winners here lead with Replay Value + Turn-Based, priced around $20.
The era
Only 2 of your 8 similar games shipped in the last two years. That says more about your picks than about the market, so add newer similar games to read the timing.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 36 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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Early AccessChoices Matter

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