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How many copies did The Settlers: New Allies sell?

Estimated copies sold
≈ 30k–48k
$328k–$882k after Steam's cut $597k–$1.4M before the cut
from 1k reviews (Mixed)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left The Settlers: New Allies out and predicted the genre from its 8 similar games. Every figure here, including The Settlers: New Allies's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 1.3M–4.9M
best case 9.8M (RimWorld)
Games like The Settlers: New Allies

The middle of these games

≈ 1.3M–4.9M copies

≈ $18.2M–$59.1M after Steam's cut

from ~56k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

Best case: RimWorld at ≈ 7.5M–12.1M copies, ≈ $71.8M–$193.1M after Steam's cut.

The genre you'd be entering
Your set
Your set clusters on Colony Sim (8 of 8) and City Builder (7 of 8).
The winners
Winners here lead with Colony Sim + Base-Building, priced around $35.
The era
The games you compared span 2014 to 2022, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 70 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Frostpunk
2018
Est. copies
≈ 4.2M–6.8M
2.4x vs typical
SteamSpy 2M–5M
Est. revenue
$34.4M–$92.4M after Steam's cut $62.5M–$142.2M before the cut
$29.99
137k reviews
Very Positive
RimWorld
2018
Est. copies
≈ 7.5M–12.1M
4.4x vs typical
SteamSpy 5M–10M
Est. revenue
$71.8M–$193.1M after Steam's cut $130.6M–$297.1M before the cut
$34.99
246k reviews
Overwhelmingly Positive
Colony SimBase-Building
Banished
2014
Est. copies
≈ 2.4M–3.9M
SteamSpy 2M–5M
Est. revenue
$13.3M–$35.8M after Steam's cut $24.2M–$55.1M before the cut
$19.99
43k reviews
Very Positive
Kingdoms and Castles
2017
Est. copies
≈ 1.1M–1.8M
SteamSpy 1M–2M
Est. revenue
$5.9M–$16.0M after Steam's cut $10.8M–$24.6M before the cut
$19.99
31k reviews
Very Positive
Prison Architect
2015
Est. copies
≈ 3.6M–5.8M
SteamSpy 5M–10M
Est. revenue
$29.7M–$79.8M after Steam's cut $54.0M–$122.7M before the cut
$29.99
74k reviews
Very Positive
SimulationBuilding
Surviving Mars
2018
Est. copies
≈ 873k–1.4M
SteamSpy 2M–5M
Est. revenue
Free
Free
29k reviews
Mostly Positive
Dwarf Fortress
2022
Est. copies
≈ 780k–1.3M
SteamSpy 2M–5M
Est. revenue
$6.4M–$17.3M after Steam's cut $11.7M–$26.6M before the cut
$29.99
31k reviews
Very Positive
DwarfColony Sim
Northgard: Definitive Edition
2018
Est. copies
≈ 2.1M–3.4M
SteamSpy 2M–5M
Est. revenue
$20.1M–$54.0M after Steam's cut $36.5M–$83.1M before the cut
$34.99
69k reviews
Very Positive
StrategyCity Builder

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