How much revenue did Nubby's Number Factory make?

$662k–$1.8M after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did Nubby's Number Factory sell?

Q: How many copies did Nubby's Number Factory sell?

482k to 784k copies, based on its 19k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 482k–784k; $662k–$1.8M after Steam's cut $1.2M–$2.7M before the cut; from 19k reviews (Overwhelmingly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Nubby's Number Factory out and predicted the genre from its 8 similar games. Every figure here, including Nubby's Number Factory's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 252k–608k

best case 6.4M (Balatro)

Games like Nubby's Number Factory

The middle of these games

≈ 252k–608k copies

≈ $1.8M–$3.3M after Steam's cut

from ~8k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

No genre covers most of your similar games. The closest is Arcade (4 of 8), so the genre you lead with is still undecided.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Balatro at ≈ 4.9M–8.0M copies, ≈ $20.2M–$54.4M after Steam's cut. A breakout hit, far above a typical game.

What it took to get here

About half the games that made it here had over 7k reviews in their first month; the spread ran 979 to 21k.

The genre you'd be entering

Your set: Your set clusters on Arcade (4 of 8) and Action Roguelike (3 of 8).
The winners: Winners here lead with Rogue-like, priced around $12. The breakout hits carry Rogue-like + Early Access + Soundtrack; a typical game here doesn't.
The era: The games you compared span 2013 to 2025, and 3 of your 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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