How many copies did What We Pretend To Be sell?

397 to 645 copies, based on its 16 Steam reviews. This is a labeled estimate from the review count, not exact sales.

How much revenue did What We Pretend To Be make?

What We Pretend To Be is free to play, so there is no copy-sales revenue to estimate.

How big is What We Pretend To Be?

Estimated owners: ≈ 397–645; from 16 reviews (Mixed)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left What We Pretend To Be out and predicted the genre from its 8 similar games. Every figure here, including What We Pretend To Be's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 366–4k

best case 10k (The Journey - Episode 1: Whatever This Is)

Games like What We Pretend To Be

The middle of these games

≈ 366–4k copies

≈ $760–$6k after Steam's cut

from ~62 reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

None of your 8 similar games are hits.

No genre covers most of your similar games. The closest is Immersive Sim (4 of 8), so the genre you lead with is still undecided.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: The Journey - Episode 1: Whatever This Is at ≈ 7k–12k copies, ≈ $4k–$11k after Steam's cut.

What it took to get here

The games that made it here had under 97 reviews in their first month.

Under about 100 in month one, almost nothing recovers.

The genre you'd be entering

Your set: Your set clusters on Immersive Sim (4 of 8) and Emotional (3 of 8).
The winners: Winners here lead with Simulation + Choices Matter, priced around $2.
The era: The games you compared span 2017 to 2024, and 2 of your 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 43 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
The Journey - Episode 1: Whatever This Is 2021	Est. copies ≈ 7k–12k 4.8x vs typical SteamSpy under 20k	Est. revenue $4k–$11k after Steam's cut $7k–$17k before the cut	$1.99	297 reviews Very Positive	SimulationChoices Matter
Thing-in-Itself 2017	Est. copies ≈ 4k–7k 2.0x vs typical SteamSpy under 20k	Est. revenue $3k–$8k after Steam's cut $5k–$12k before the cut	$2.49	126 reviews Mostly Positive	EmotionalPhilosophical
The Immaculate Drag 2022	Est. copies ≈ 2k–3k SteamSpy under 20k	Est. revenue $1k–$3k after Steam's cut $2k–$5k before the cut	$1.99	85 reviews Very Positive	CasualWalking Simulator
Hypnosis Reveries 2022	Est. copies ≈ 347–564 SteamSpy under 20k	Est. revenue $953–$3k after Steam's cut $2k–$4k before the cut	$9.99	14 reviews Positive	First-PersonVR
Dear Friend 2022	Est. copies ≈ 25–40 SteamSpy under 20k	Est. revenue $7–$18 after Steam's cut $12–$28 before the cut	$0.99	1 reviews 1 user reviews	AdventureAction
Realms of Flow 2023	Est. copies ≈ 2k–4k 1.5x vs typical SteamSpy under 20k	Est. revenue $10k–$28k after Steam's cut $19k–$43k before the cut	$15.99	95 reviews Very Positive	RelaxingVR
Nothing DOG 2024	Est. copies ≈ 942–2k SteamSpy under 20k	Est. revenue $515–$1k after Steam's cut $937–$2k before the cut	$1.99	38 reviews Mixed	FaithWholesome
Floating with Spirits 2024	Est. copies ≈ 74–121 SteamSpy under 20k	Est. revenue $102–$275 after Steam's cut $185–$423 before the cut	$4.99	3 reviews 3 user reviews	CasualImmersive Sim