How much revenue did Ad Wars make?

$749–$2k after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did Ad Wars sell?

Q: How many copies did Ad Wars sell?

546 to 887 copies, based on its 22 Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 546–887; $749–$2k after Steam's cut $1k–$3k before the cut; from 22 reviews (Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Ad Wars out and predicted the genre from its 8 similar games. Every figure here, including Ad Wars's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 2k–72k

best case 297k (Touhou Hero of Ice Fairy)

Games like Ad Wars

The middle of these games

≈ 2k–72k copies

≈ $13k–$553k after Steam's cut

from ~145 reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

3 of your 8 similar games are hits.

Best case: Touhou Hero of Ice Fairy at ≈ 226k–367k copies, ≈ $435k–$1.2M after Steam's cut.

What it took to get here

About half the games that made it here had over 27 reviews in their first month; the spread ran 2 to 3k.

Under about 100 in month one, almost nothing recovers.

The genre you'd be entering

Your set: Your set clusters on Bullet Hell (8 of 8) and Platformer (5 of 8).
The winners: Winners here lead with Bullet Hell + Anime, priced around $7.
The era: The games you compared span 2017 to 2024, and 2 of your 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 43 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
TEVI 2023	Est. copies ≈ 100k–163k 28x vs typical SteamSpy 100k–200k	Est. revenue $829k–$2.2M after Steam's cut $1.5M–$3.4M before the cut	$29.99	4k reviews Very Positive	MetroidvaniaAnime
Touhou Hero of Ice Fairy 2024	Est. copies ≈ 226k–367k 63x vs typical SteamSpy 100k–200k	Est. revenue $435k–$1.2M after Steam's cut $790k–$1.8M before the cut	$6.99	9k reviews Overwhelmingly Positive	Bullet HellAnime
Touhou: Scarlet Curiosity 2018	Est. copies ≈ 40k–65k 9.1x vs typical SteamSpy 100k–200k	Est. revenue $165k–$444k after Steam's cut $300k–$683k before the cut	$14.99	1k reviews Very Positive	Bullet HellAction
Pair-a-Site 2020	Est. copies ≈ 2k–3k SteamSpy 50k–100k	Est. revenue Free	Free	68 reviews Very Positive	2D PlatformerBullet Hell
2076 - Midway Multiverse 2022	Est. copies ≈ 1k–2k SteamSpy 20k–50k	Est. revenue $6k–$17k after Steam's cut $11k–$26k before the cut	$19.99	46 reviews Positive	Side ScrollerShoot 'Em Up
Monospaced Lovers 2024	Est. copies ≈ 1k–2k SteamSpy under 20k	Est. revenue $7k–$20k after Steam's cut $13k–$30k before the cut	$19.99	54 reviews Very Positive	Anime2D Platformer
Original Journey 2017	Est. copies ≈ 7k–12k SteamSpy 50k–100k	Est. revenue $23k–$63k after Steam's cut $42k–$97k before the cut	$11.99	206 reviews Mostly Positive	Action RoguelikeBullet Hell
MECHBLAZE 2020	Est. copies ≈ 2k–3k SteamSpy under 20k	Est. revenue $6k–$15k after Steam's cut $10k–$23k before the cut	$9.99	83 reviews Very Positive	ActionCasual