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How many copies did Merchant in Dungeon sell?

Estimated copies sold
≈ 3k–5k
$7k–$20k after Steam's cut $13k–$30k before the cut
from 120 reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Merchant in Dungeon out and predicted the genre from its 8 similar games. Every figure here, including Merchant in Dungeon's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 413k–1.3M
best case 2.3M (NBA 2K20)
Games like Merchant in Dungeon

The middle of these games

≈ 413k–1.3M copies

≈ $4.5M–$14.3M after Steam's cut

from ~15k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

Best case: NBA 2K20 at ≈ 1.7M–2.8M copies.

What it took to get here
About half the games that made it here had over 4k reviews in their first month; the spread ran 4k to 13k.
The genre you'd be entering
Your set
Your set clusters on Capitalism (6 of 8) and Simulation (5 of 8).
The winners
Winners here lead with Basketball + Sports.
The era
The games you compared span 2010 to 2024, and 1 of your 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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