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How many copies did Thrae sell?

Estimated copies sold
≈ 446–725
$980–$3k after Steam's cut $2k–$4k before the cut
from 18 reviews (Mixed)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Thrae out and predicted the genre from its 8 similar games. Every figure here, including Thrae's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 127k–339k
best case 585k (Shop Titans)
Games like Thrae

The middle of these games

≈ 127k–339k copies

≈ $1.0M–$1.5M after Steam's cut

from ~5k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

7 of your 8 similar games are hits.

Best case: Shop Titans at ≈ 446k–724k copies.

What it took to get here
About half the games that made it here had over 1k reviews in their first month; the spread ran 17 to 4k.
The genre you'd be entering
Your set
Your set clusters on Cozy (5 of 8) and Simulation (5 of 8).
The winners
Winners here lead with Idler + Shop Keeper.
The era
Only 3 of your 8 similar games shipped in the last two years. That says more about your picks than about the market, so add newer similar games to read the timing.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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2.3x vs typical
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CasualSingleplayer
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SingleplayerColorful
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RelaxingCute
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too small to compare
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BuildingSandbox
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AdventureSimulation

Sizing up your own game? See what its genre can realistically do before you build it.