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How many copies did ZM Desktop Elf sell?

Estimated copies sold
≈ 57k–93k
$63k–$168k after Steam's cut $114k–$259k before the cut
from 2k reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left ZM Desktop Elf out and predicted the genre from its 8 similar games. Every figure here, including ZM Desktop Elf's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 62k–208k
best case 539k (Spirit City: Lofi Sessions)
Games like ZM Desktop Elf

The middle of these games

≈ 62k–208k copies

≈ $134k–$300k after Steam's cut

from ~4k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

7 of your 8 similar games are hits.

Best case: Spirit City: Lofi Sessions at ≈ 411k–668k copies, ≈ $1.4M–$3.6M after Steam's cut.

What it took to get here
About half the games that made it here had over 570 reviews in their first month; the spread ran 41 to 3k.
The genre you'd be entering
Your set
Your set clusters on Utilities (8 of 8) and Idler (6 of 8).
The winners
Winners here lead with Cozy + Utilities, priced around $12.
The era
6 of your 8 similar games shipped in the last two years. You'd be launching into a busy stretch.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Virtual Cottage
2020
Est. copies
≈ 275k–446k
2.8x vs typical
SteamSpy 200k–500k
Est. revenue
Free
Free
11k reviews
Overwhelmingly Positive
CozyRelaxing
Ropuka's Idle Island
2025
Est. copies
≈ 106k–172k
SteamSpy 50k–100k
Est. revenue
$116k–$312k after Steam's cut $211k–$479k before the cut
$3.99
4k reviews
Overwhelmingly Positive
IdlerRelaxing
Ithya: Magic Studies
2025
Est. copies
≈ 53k–87k
SteamSpy under 20k
Est. revenue
$162k–$434k after Steam's cut $294k–$668k before the cut
$10.99
2k reviews
Overwhelmingly Positive
CasualCozy
Spirit City: Lofi Sessions
2024
Est. copies
≈ 411k–668k
4.2x vs typical
SteamSpy 200k–500k
Est. revenue
$1.4M–$3.6M after Steam's cut $2.5M–$5.6M before the cut
$11.99
17k reviews
Overwhelmingly Positive
CozyRelaxing
Mini Cozy Room: Lo-Fi
2025
Est. copies
≈ 90k–146k
SteamSpy under 20k
Est. revenue
$124k–$333k after Steam's cut $225k–$512k before the cut
$4.99
4k reviews
Overwhelmingly Positive
MusicCozy
LurkBait Twitch Fishing
2024
Est. copies
≈ 15k–25k
SteamSpy 20k–50k
Est. revenue
$29k–$78k after Steam's cut $53k–$120k before the cut
$7.00
610 reviews
Very Positive
SimulationCreature Collector
Chill Pulse
2024
Est. copies
≈ 119k–194k
SteamSpy 200k–500k
Est. revenue
$164k–$441k after Steam's cut $298k–$678k before the cut
$4.99
5k reviews
Overwhelmingly Positive
CasualUtilities
TaskPals
2023
Est. copies
≈ 27k–44k
SteamSpy 200k–500k
Est. revenue
$22k–$60k after Steam's cut $40k–$92k before the cut
$2.99
1k reviews
Very Positive
SoftwareUtilities

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