How many copies did The Howler sell?

117k to 190k copies, based on its 2k Steam reviews. This is a labeled estimate from the review count, not exact sales.

How much revenue did The Howler make?

The Howler is free to play, so there is no copy-sales revenue to estimate.

How big is The Howler?

Estimated owners: ≈ 117k–190k; from 2k reviews (Mostly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left The Howler out and predicted the genre from its 8 similar games. Every figure here, including The Howler's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 1.1M–1.6M

best case 1.2M (Against the Storm)

Games like The Howler

The middle of these games

≈ 1.1M–1.6M copies

≈ $4.9M–$11.4M after Steam's cut

from ~24k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

No genre covers most of your similar games. The closest is Puzzle (4 of 8), so the genre you lead with is still undecided.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: Against the Storm at ≈ 926k–1.5M copies, ≈ $7.6M–$20.5M after Steam's cut.

The genre you'd be entering

Your set: Your set clusters on Puzzle (4 of 8) and Point & Click (3 of 8).
The winners: Winners here lead with City Builder + Simulation, priced around $30.
The era: The games you compared span 2009 to 2023, and none of them shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
The Room 2014	Est. copies ≈ 1.8M–2.9M SteamSpy 500k–1M	Est. revenue $2.4M–$6.6M after Steam's cut $4.4M–$10.1M before the cut	$4.99	32k reviews Overwhelmingly Positive	PuzzleMystery
Machinarium 2009	Est. copies ≈ 1.3M–2.1M SteamSpy 1M–2M	Est. revenue $7.2M–$19.2M after Steam's cut $13.0M–$29.6M before the cut	$19.99	21k reviews Overwhelmingly Positive	Point & ClickPuzzle
FAR: Lone Sails 2018	Est. copies ≈ 802k–1.3M SteamSpy 500k–1M	Est. revenue $3.3M–$8.9M after Steam's cut $6.0M–$13.7M before the cut	$14.99	26k reviews Overwhelmingly Positive	AtmosphericAdventure
The Room Two 2016	Est. copies ≈ 905k–1.5M SteamSpy 500k–1M	Est. revenue $1.2M–$3.3M after Steam's cut $2.3M–$5.1M before the cut	$4.99	22k reviews Overwhelmingly Positive	PuzzleMystery
SteamWorld Dig 2 2017	Est. copies ≈ 312k–508k too small to compare SteamSpy 200k–500k	Est. revenue $1.7M–$4.6M after Steam's cut $3.1M–$7.1M before the cut	$19.99	9k reviews Overwhelmingly Positive	AdventureMetroidvania
Against the Storm 2023	Est. copies ≈ 926k–1.5M 1.6x vs typical SteamSpy 500k–1M	Est. revenue $7.6M–$20.5M after Steam's cut $13.9M–$31.6M before the cut	$29.99	37k reviews Very Positive	StrategyCity Builder
Iron Harvest 2020	Est. copies ≈ 395k–643k SteamSpy 1M–2M	Est. revenue $3.3M–$8.8M after Steam's cut $5.9M–$13.5M before the cut	$29.99	16k reviews Mostly Positive	RTSStrategy
SteamWorld Dig 2013	Est. copies ≈ 695k–1.1M too small to compare SteamSpy 500k–1M	Est. revenue $1.9M–$5.1M after Steam's cut $3.5M–$7.9M before the cut	$9.99	11k reviews Very Positive	PlatformerMining