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How many copies did Don't Knock Twice sell?

Estimated copies sold
≈ 25k–41k
$137k–$369k after Steam's cut $249k–$567k before the cut
from 725 reviews (Mostly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Don't Knock Twice out and predicted the genre from its 8 similar games. Every figure here, including Don't Knock Twice's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 2.8M–5.5M
best case 27.3M (Phasmophobia)
Games like Don't Knock Twice

The middle of these games

≈ 2.8M–5.5M copies

≈ $21.5M–$44.0M after Steam's cut

from ~105k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

Best case: Phasmophobia at ≈ 20.8M–33.8M copies, ≈ $114.2M–$307.1M after Steam's cut. A breakout hit, far above a typical game.

What it took to get here
About half the games that made it here had over 33k reviews in their first month; the spread ran 22k to 114k.
The genre you'd be entering
Your set
Your set clusters on First-Person (7 of 8) and VR (7 of 8).
The winners
Winners here lead with Horror + Psychological Horror, priced around $20. The breakout hits carry Supernatural + Online Co-Op + Co-op; a typical game here doesn't.
The era
The games you compared span 2017 to 2025, and 1 of your 7 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 43 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

VRChat
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≈ 9.2M–15.0M
2.6x vs typical
SteamSpy 20M–50M
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VRFree to Play
Escape the Backrooms
2025
Est. copies
≈ 4.0M–6.6M
1.5x vs typical
SteamSpy 2M–5M
Est. revenue
$11.1M–$29.8M after Steam's cut $20.1M–$45.8M before the cut
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HorrorMultiplayer
Resident Evil 7 Biohazard
2017
Est. copies
≈ 4.3M–7.1M
SteamSpy 2M–5M
Est. revenue
$23.9M–$64.1M after Steam's cut $43.4M–$98.7M before the cut
$19.99
126k reviews
Overwhelmingly Positive
Phasmophobia
2020
Est. copies
≈ 20.8M–33.8M
8.0x vs typical
SteamSpy 10M–20M
Est. revenue
$114.2M–$307.1M after Steam's cut $207.7M–$472.5M before the cut
$19.99
838k reviews
Very Positive
HorrorOnline Co-Op
SteamVR
unreleased
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≈ 2.1M–3.5M
SteamSpy 1M–2M
Est. revenue
Free
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VRSoftware
Half-Life: Alyx
2020
Est. copies
≈ 2.6M–4.2M
SteamSpy 2M–5M
Est. revenue
$43.0M–$115.5M after Steam's cut $78.1M–$177.7M before the cut
$59.99
105k reviews
Overwhelmingly Positive
VRFPS
Gorilla Tag
2023
Est. copies
≈ 2.1M–3.4M
SteamSpy 1M–2M
Est. revenue
$11.7M–$31.4M after Steam's cut $21.2M–$48.2M before the cut
$19.99
86k reviews
Very Positive
Beat Saber
2019
Est. copies
≈ 2.2M–3.6M
SteamSpy 2M–5M
Est. revenue
$12.1M–$32.5M after Steam's cut $21.9M–$49.9M before the cut
$19.99
76k reviews
Overwhelmingly Positive
VRRhythm

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