How much revenue did 12 is Better Than 6 make?

$1.4M–$3.7M after Steam's roughly 30% cut, derived from the copies estimate and its price.

How many copies did 12 is Better Than 6 sell?

Q: How many copies did 12 is Better Than 6 sell?

501k to 814k copies, based on its 10k Steam reviews. This is a labeled estimate from the review count, not exact sales.

Estimated copies sold: ≈ 501k–814k; $1.4M–$3.7M after Steam's cut $2.5M–$5.7M before the cut; from 10k reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left 12 is Better Than 6 out and predicted the genre from its 8 similar games. Every figure here, including 12 is Better Than 6's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 367–41k

best case 103k (Kill The Crows)

Games like 12 is Better Than 6

The middle of these games

≈ 367–41k copies

≈ $402–$140k after Steam's cut

from ~53 reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

2 of your 8 similar games are hits.

Best case: Kill The Crows at ≈ 78k–127k copies, ≈ $107k–$289k after Steam's cut.

What it took to get here

About half the games that made it here had over 13 reviews in their first month; the spread ran 5 to 432.

Under about 100 in month one, almost nothing recovers.

The genre you'd be entering

Your set: Your set clusters on Top-Down Shooter (7 of 8) and Western (6 of 8).
The winners: Winners here lead with Western + Arcade, priced around $5.
The era: The games you compared span 2015 to 2025, and 2 of your 8 shipped in the last two years.

How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 61 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Game	Est. copies	Est. revenue	Price	Reviews	Tags
Westild's Law 2024	Est. copies ≈ 769–1k SteamSpy under 20k	Est. revenue $1k–$3k after Steam's cut $2k–$5k before the cut	$5.99	31 reviews Positive	WesternTwin Stick Shooter
A Fistful of Gun 2015	Est. copies ≈ 24k–39k 9.3x vs typical SteamSpy 100k–200k	Est. revenue $66k–$177k after Steam's cut $119k–$272k before the cut	$9.99	490 reviews Mixed	ActionIndie
Wild Willy West 2025	Est. copies ≈ 124–202 SteamSpy under 20k	Est. revenue $136–$367 after Steam's cut $247–$564 before the cut	$3.99	5 reviews 5 user reviews	ActionShooter
Kill The Crows 2023	Est. copies ≈ 78k–127k 60x vs typical SteamSpy 100k–200k	Est. revenue $107k–$289k after Steam's cut $195k–$444k before the cut	$4.99	3k reviews Overwhelmingly Positive	ActionWestern
Ritual: Crown of Horns 2019	Est. copies ≈ 2k–3k SteamSpy 20k–50k	Est. revenue $12k–$31k after Steam's cut $21k–$48k before the cut	$19.99	74 reviews Mostly Positive	Top-Down ShooterTwin Stick Shooter
Cowboy Hell 2022	Est. copies ≈ 298–484 SteamSpy under 20k	Est. revenue $245–$658 after Steam's cut $446–$1k before the cut	$2.99	12 reviews Positive	ExplorationBullet Hell
Rock'n Cow 2020	Est. copies ≈ 223–363 SteamSpy under 20k	Est. revenue $61–$164 after Steam's cut $110–$252 before the cut	$0.99	9 reviews 9 user reviews	Beat 'em upTop-Down Shooter
Colt Canyon 2020	Est. copies ≈ 52k–85k 40x vs typical SteamSpy 200k–500k	Est. revenue $216k–$581k after Steam's cut $393k–$894k before the cut	$14.99	2k reviews Very Positive	WesternBlood