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How many copies did Ashina: The Red Witch sell?

Estimated copies sold
≈ 6k–9k
$16k–$42k after Steam's cut $28k–$64k before the cut
from 228 reviews (Very Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left Ashina: The Red Witch out and predicted the genre from its 8 similar games. Every figure here, including Ashina: The Red Witch's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 3.7M–6.2M
best case 12.0M (People Playground)
Games like Ashina: The Red Witch

The middle of these games

≈ 3.7M–6.2M copies

≈ $16.0M–$42.8M after Steam's cut

from ~93k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

All 8 of your similar games are hits.

No genre covers most of your similar games. The closest is Management (2 of 8), so the genre you lead with is still undecided.

Of the 416 indie games that passed 1,000 reviews in 2022, 11.8% were novel genre mixes and 88.2% stuck to an established genre. Published indie market research.

Best case: People Playground at ≈ 9.1M–14.9M copies, ≈ $25.1M–$67.5M after Steam's cut.

The genre you'd be entering
Your set
Your set clusters on Management (2 of 8) and Platformer (2 of 8).
The winners
Winners here lead with Sandbox + Gore, priced around $10.
The era
The games you compared span 2012 to 2023, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

Cookie Clicker
2021
Est. copies
≈ 2.3M–3.7M
SteamSpy 2M–5M
Est. revenue
$3.2M–$8.5M after Steam's cut $5.7M–$13.1M before the cut
$4.99
93k reviews
Overwhelmingly Positive
ClickerIdler
DAVE THE DIVER
2023
Est. copies
≈ 4.0M–6.5M
1.7x vs typical
SteamSpy 5M–10M
Est. revenue
$22.0M–$59.2M after Steam's cut $40.0M–$91.0M before the cut
$19.99
161k reviews
Overwhelmingly Positive
Pixel GraphicsCasual
Broforce
2015
Est. copies
≈ 3.0M–4.8M
SteamSpy 2M–5M
Est. revenue
$12.3M–$33.0M after Steam's cut $22.3M–$50.7M before the cut
$14.99
61k reviews
Overwhelmingly Positive
AmericaAction
UNO
2017
Est. copies
≈ 1.9M–3.0M
SteamSpy 2M–5M
Est. revenue
$5.1M–$13.8M after Steam's cut $9.3M–$21.2M before the cut
$9.99
54k reviews
Mostly Positive
Card GameMultiplayer
People Playground
2019
Est. copies
≈ 9.1M–14.9M
3.4x vs typical
SteamSpy 5M–10M
Est. revenue
$25.1M–$67.5M after Steam's cut $45.7M–$103.9M before the cut
$9.99
317k reviews
Overwhelmingly Positive
SandboxGore
Celeste
2018
Est. copies
≈ 4.4M–7.2M
1.6x vs typical
SteamSpy 2M–5M
Est. revenue
$24.5M–$65.8M after Steam's cut $44.5M–$101.2M before the cut
$19.99
146k reviews
Overwhelmingly Positive
Trove
2015
Est. copies
≈ 4.5M–7.4M
SteamSpy 10M–20M
Est. revenue
Free
Free
93k reviews
Mostly Positive
Free to PlayOpen World
To the Moon
2012
Est. copies
≈ 5.5M–8.9M
SteamSpy 2M–5M
Est. revenue
$15.0M–$40.3M after Steam's cut $27.3M–$62.0M before the cut
$9.99
86k reviews
Overwhelmingly Positive
Story RichGreat Soundtrack

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