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How many copies did American Theft 80s sell?

Estimated copies sold
≈ 26k–43k
$145k–$390k after Steam's cut $264k–$600k before the cut
from 1k reviews (Mostly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left American Theft 80s out and predicted the genre from its 8 similar games. Every figure here, including American Theft 80s's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 86k–91k
best case 95k (The Greatest Penguin Heist of All Time)
Games like American Theft 80s

The middle of these games

≈ 86k–91k copies

≈ $409k–$604k after Steam's cut

from ~3k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

3 of your 8 similar games are hits.

Best case: The Greatest Penguin Heist of All Time at ≈ 73k–118k copies, ≈ $299k–$804k after Steam's cut.

What it took to get here
About half the games that made it here had over 40 reviews in their first month; the spread ran 17 to 3k.
Under about 100 in month one, almost nothing recovers.
The genre you'd be entering
Your set
Your set clusters on Heist (7 of 8) and Action-Adventure (4 of 8).
The winners
Winners here lead with Heist + Comedy, priced around $15.
The era
4 of your 8 similar games shipped in the last two years, so this niche is actively shipping.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate of about 31, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

The Break-In
2025
Est. copies
≈ 65k–105k
SteamSpy 200k–500k
Est. revenue
$356k–$957k after Steam's cut $647k–$1.5M before the cut
$19.99
3k reviews
Very Positive
VRMultiplayer
The Memory Thieves
2024
Est. copies
≈ 1k–2k
too small to compare
SteamSpy 20k–50k
Est. revenue
$2k–$6k after Steam's cut $4k–$10k before the cut
$6.99
50 reviews
Very Positive
Early AccessHeist
UNDETECTED
2022
Est. copies
≈ 3k–4k
too small to compare
SteamSpy 50k–100k
Est. revenue
$11k–$29k after Steam's cut $20k–$45k before the cut
$14.99
107 reviews
Mixed
StealthAction
A House of Thieves
2021
Est. copies
≈ 3k–6k
too small to compare
SteamSpy 20k–50k
Est. revenue
$11k–$31k after Steam's cut $21k–$47k before the cut
$11.99
140 reviews
Very Positive
CasualStealth
The Greatest Penguin Heist of All Time
2026
Est. copies
≈ 73k–118k
SteamSpy 100k–200k
Est. revenue
$299k–$804k after Steam's cut $544k–$1.2M before the cut
$14.99
3k reviews
Very Positive
Early AccessHeist
The Chameleon
2021
Est. copies
≈ 5k–8k
too small to compare
SteamSpy 20k–50k
Est. revenue
$5k–$14k after Steam's cut $9k–$21k before the cut
$3.99
190 reviews
Very Positive
StealthRetro
GraveyardGambit
2024
Est. copies
≈ 496–806
too small to compare
SteamSpy under 20k
Est. revenue
$681–$2k after Steam's cut $1k–$3k before the cut
$4.99
20 reviews
Positive
Action RTSHeist
Boo Men
2022
Est. copies
≈ 66k–107k
SteamSpy 200k–500k
Est. revenue
$145k–$389k after Steam's cut $263k–$598k before the cut
$7.99
3k reviews
Very Positive
HorrorOnline Co-Op

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