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How many copies did MAFIA: Family's Secret sell?

Estimated copies sold
≈ 843–1k
$2k–$4k after Steam's cut $3k–$7k before the cut
from 34 reviews (Mostly Positive)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left MAFIA: Family's Secret out and predicted the genre from its 8 similar games. Every figure here, including MAFIA: Family's Secret's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 244k–1.4M
best case 2.1M (PAYDAY 3)
Games like MAFIA: Family's Secret

The middle of these games

≈ 244k–1.4M copies

≈ $3.2M–$16.6M after Steam's cut

from ~9k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

7 of your 8 similar games are hits.

Best case: PAYDAY 3 at ≈ 1.6M–2.6M copies, ≈ $13.4M–$35.9M after Steam's cut.

What it took to get here
About half the games that made it here had over 4k reviews in their first month; the spread ran 3 to 39k.
The genre you'd be entering
Your set
Your set clusters on Crime (8 of 8) and Open World (5 of 8).
The winners
Winners here lead with Heist + Co-op, priced around $30.
The era
The games you compared span 2011 to 2025, and 1 of your 8 shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

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