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How many copies did The Swindle sell?

Estimated copies sold
≈ 31k–50k
$128k–$343k after Steam's cut $232k–$528k before the cut
from 635 reviews (Mixed)

A labeled estimate from the public review count (adjusted for release year), not exact sales. Owner data cross-checked with SteamSpy.

Does this actually work?

We left The Swindle out and predicted the genre from its 8 similar games. Every figure here, including The Swindle's, is estimated from Steam reviews, not self-reported sales.

Copies, estimated from reviews

typical (middle half) 173k–2.4M
best case 55.9M (PAYDAY 2)
Games like The Swindle

The middle of these games

≈ 173k–2.4M copies

≈ $978k–$12.7M after Steam's cut

from ~23k reviews

Only the top fifth of 2019’s Steam releases earned about $34k gross, so plan for that or less.

7 of your 8 similar games are hits.

Best case: PAYDAY 2 at ≈ 42.6M–69.2M copies, ≈ $117.1M–$314.7M after Steam's cut.

The genre you'd be entering
Your set
Your set clusters on Stealth (7 of 8) and Heist (6 of 8).
The winners
Winners here lead with Co-op + FPS, priced around $10.
The era
The games you compared span 2011 to 2023, and none of them shipped in the last two years.
How these numbers were worked out

A hit here: 1,000+ reviews, roughly $150k+ before Steam's cut (a standard indie benchmark).

Copies come from each game's reviews times a sales-per-review rate that falls with release age, from about 31 for the most recent game here to about 79 for the oldest, then widened into a range; revenue rides on that estimate times price. Source: GameDiscoverCo (2020) and VG Insights (2021).

Similar games

HITMAN™
2016
Est. copies
≈ 1.5M–2.5M
1.6x vs typical
SteamSpy 2M–5M
Est. revenue
Free
Free
37k reviews
Very Positive
StealthAction
PAYDAY™ The Heist
2011
Est. copies
≈ 2.6M–4.2M
1.8x vs typical
SteamSpy 2M–5M
Est. revenue
$7.1M–$19.1M after Steam's cut $12.9M–$29.4M before the cut
$9.99
41k reviews
Very Positive
FPSAction
Monaco: What's Yours Is Mine
2013
Est. copies
≈ 539k–875k
SteamSpy 2M–5M
Est. revenue
$2.2M–$6.0M after Steam's cut $4.0M–$9.2M before the cut
$14.99
9k reviews
Very Positive
Thief Simulator 2
2023
Est. copies
≈ 167k–271k
SteamSpy 500k–1M
Est. revenue
$915k–$2.5M after Steam's cut $1.7M–$3.8M before the cut
$19.99
7k reviews
Very Positive
American Theft 80s
2022
Est. copies
≈ 26k–43k
SteamSpy 100k–200k
Est. revenue
$145k–$390k after Steam's cut $264k–$600k before the cut
$19.99
1k reviews
Mostly Positive
ActionStealth
PAYDAY 2
2013
Est. copies
≈ 42.6M–69.2M
30x vs typical
SteamSpy 20M–50M
Est. revenue
$117.1M–$314.7M after Steam's cut $212.8M–$484.2M before the cut
$9.99
674k reviews
Very Positive
Co-opAction
The Masterplan
2015
Est. copies
≈ 26k–42k
SteamSpy 50k–100k
Est. revenue
$141k–$378k after Steam's cut $256k–$581k before the cut
$19.99
524 reviews
Mixed
HeistAction
Thief Simulator
2018
Est. copies
≈ 1.2M–2.0M
1.7x vs typical
SteamSpy 1M–2M
Est. revenue
$6.6M–$17.8M after Steam's cut $12.0M–$27.4M before the cut
$19.99
40k reviews
Very Positive

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